24 pounds down in 4 months. 👏

24 pounds down in 4 months. 👏

The best part about Rufat’s transformation?

It wasn’t built around perfect conditions.

He still traveled.
He still went on date nights.
He still lived his life.

Too many people think they need to wait until work slows down, the kids get older, vacation season ends, or life becomes less stressful before they can get in shape.

The truth is, life is always going to be busy.
What changed for Rufat wasn’t his schedule…it was his habits.

No crash diets.
No endless cardio.
No cutting out every food he enjoys.

Just a focus on the things that actually move the needle:
✅ Prioritizing protein
✅ Eating mostly whole foods
✅ Getting stronger in the gym
✅ Staying consistent, even when motivation wasn’t there

When I asked him what he learned most during the process, he said:
“Stay consistent and focused. If you don’t skip workouts, progress your lifts, and put effort into making simple meals at home, this journey can be fun instead of a chore.”
That’s exactly what happened.

Over the last 4 months, Rufat lost 24 pounds, built strength, and created a routine he can actually maintain.

Because the goal was never just to lose weight.

The goal was to build a lifestyle where he can enjoy vacations, date nights, weekends, and social events without constantly starting over every Monday.

If you’ve been telling yourself you’ll get serious “when life calms down,” let this be your reminder:

You don’t need a perfect plan.

You need a plan that works with your real life.

Proud of you, Rufat. This is what sustainable progress looks like.

Thinking about making a change but tired of starting over?
Link in bio to book your discovery call.

Eileen Pallotta

Coach

"Habits make history."

Eileen is responsible for guiding clients through personalized coaching that delivers life-changing results through consistency, strategy, and accountability. She manages client progress, provides tailored nutrition guidance, and offers ongoing support and education to ensure every individual feels empowered, understood, and set up for long-term success.

When she’s not coaching clients, you’ll find Eileen throwing weights around in the garage or chasing step goals trying to keep pace with her husband and four kids… most often on the sidelines of various sports fields.

Specialities:

  • BA Journalism and International Business
  • 15+ years Fitness and Nutrition Coach
  • Precision Nutrition Level 1
  • Certified CrossFit Trainer
  • Certified CrossFit Level 3 Trainer
  • CrossFit Level 1 Trainer Certification
  • CrossFit Level 2 Certification
  • CrossFit Kids Trainer Certification
  • CrossFit Nutrition Certification
  • CrossFit Movement and Mobility Trainer Certification
  • CrossFit Goal Setting Trainer Certification
  • CrossFit Olympic Lifting Trainer Certification
  • CrossFit Gymnastics Trainer Certification
  • CrossFit Strongman Trainer Certification
  • CrossFit Running Certification
  • CrossFit Lesson Planning Certification
  • CrossFit Scaling Certification
  • CPR and AED Certified

Elise Ladaw

Director of Coaching

“Science is Stronger”

Elise’s primary role as Director of Coaching is to ensure that the coaching business runs smoothly and is driven by science based principles concerning nutrition and exercise science. Her goal is to continually work to enhance the overall client experience, educate the clientele, monitor key performance indicators related to the coaching services, and foster a company culture of continuous learning among coaching staff.

When Elise is not helping the company with all things coaching she is either in the gym lifting weights or taking long walks through the grocery store finding new tasty and macro friendly nutrition products.


Specialities:

  • BAS Food Science 
  • NQ NPC Figure Competitor 
  • ACE CPT 
  • J3 University

Michelle Freedman

Chief of Operations

“Practice not perfection”

Michelle holds a crucial position in supervising the daily operations, aiming for operational efficiency, fostering growth, and contributing to the achievement of the organization’s strategic objectives. Beyond providing structure, Michelle is actively involved in coaching and managing social media activities.

Away from refining policies and operations at Jake Zemer, LLC, you’ll discover Michelle outdoors, often barefoot with her kettlebells, engaging in adventures alongside her husband, two children, and two bulldogs.

Specialities:

  • BFA Graphic Design 
  • 10 years Corporate Fitness Management 
  • ACE CPT & GFI 
  • ACE Nutrition Specialist 
  • Kettlebell Master Instructor 
  • FMS I & II
  • USA Weightlifting 
  • Pre/Post Natal Certified  
  • TRX 
  • Schwinn & Maddog CyclingÂ