We’re at @BJsWholesale going over better-for-you alternatives to traditional chips:

🔘 @LesserEvilSnacks Popcorn
🔘 @Popcorners
🔘 @HarvestSnaps

Sleeper pick: pretzels. They’re lower in calories than most chips, satisfy that salty craving, and since they’re baked instead of fried, they contain less fat.

Pro tip: always check the portion size. Look for options with less than 10g of Total Fat per serving.

#shorts

The hot bar can be a lunchtime lifesaver — but how do you make smart choices while staying on track with your diet?

First, skip the fried or breaded meats. Instead, go for grilled options like salmon or chicken breast. If you’re really dialing it in, you can even remove the skin for an extra lean choice.

Next, let’s talk veggies. We want them — but not soaked in oil. Since we can’t taste-test at the hot bar, use the visual test: if the vegetables are glistening under the lights, they’re likely swimming in oil.

When it comes to carbs, choose rice over pasta or mashed potatoes. Pasta and potatoes at hot bars are often loaded with butter, sauces, or oil, while plain rice is typically a cleaner option.

#shorts

In today’s video, I’m taking you through my actual HIIT workout.

During my workout, there are no skips or cuts because I want you to have the option to follow this workout with me.

Here’s my protocol:

– 12 rounds
– 30s on, 30s off
– Equal to or greater than 80% max effort
– Modalities: SkiErg and Airdyne
– Post-workout: 20 minutes in my SISU sauna {Use CODE: JZEMER at checkout}

If you’re into raw, unfiltered training sessions like this, drop a comment below—and don’t forget to like and subscribe so you never miss a weekly upload.

I have been very open about my love for tortilla chips. The one food I genuinely cannot keep in the house or have around me. They are too tempting to grab and binge… so how do I attack Mexican restaurants?

1️⃣ Is it a special occasion? If so, keep calories lighter during the day. This will allow us a bigger calorie bank for the meal, allowing us to enjoy whatever we want in moderation.

2️⃣ Just a normal dinner? Here’s what I would do:

🔘 Avoid the chips – I straight up tell the server not to bring them to the table. But if I am at the table with other people and that isn’t appropriate, I do my damndest not to dip in.
🔘 Fajitas with lean protein – I usually do the shrimp or chicken.
🔘 Guacamole and beans – this is preferred over the sour cream and rice.
🔘 Corn tortilla – way less calories than the flour tortillas.

Here are some more of my Dos and Don’ts:
DO: Opt for beans and veggies
DON’T: Choose the fried option
DO: Pick lean meats for your entree
DON’T: Choose the taco salad just because it’s a ‘salad’… that’s a generous word

#shorts

We’re here at @Target looking at healthy snacks:

🔘 Protein chips – my favorite is @QuestNutrition
🔘 Protein powders
🔘 Protein shakes
🔘 High-protein ice cream
🔘 Macro-friendly condiments
🔘 Dairy choices
🔘 Breakfast options
🔘 Sweet treats – like my favorite @LegendaryFoods pop-tarts

If you want the full snack guide for FREE, simply visit: https://www.jacobzemer.com/free-healthy-snacks-guide/

#shorts

Why are Americans so obsessed with protein?

That’s the question Vanity Fair asked in one of their articles that recently gained traction – and their answer? Blame MAGA.

Everything feels politicized these days. I can’t grab Chick-fil-A or shop at Target without someone turning it into a statement. It’s exhausting.

But here’s the truth: America has an obesity epidemic. I’ve helped thousands of people lose weight, and I can assure you – obesity doesn’t care about your political party.

Yes, some trends do tend to align with certain political views. The carnivore diet often skews conservative, while sustainable eating usually leans liberal.

But does that mean caring about protein is political? Absolutely not.

Being intentional about your health isn’t partisan. Prioritizing protein is smart – but so is eating enough fiber and following a realistic 80/20 approach to nutrition.

Let’s stop turning food into a battlefield.

#shorts

ABOUT JACOB:

I am a personal trainer, speaker and accountability coach based in Westchester, NY. I hold over 12 nationally recognized certifications in the field including: NASM, ISSN, Precision Nutrition, Exos, Equinox, and more. Beyond my 10+ years in the fitness industry, I spend 3,200+ hours each year working with a wide range of clients – from CEOs to ex-athletes.

My science-based coaching methods & accountability help people to exceed their health & fitness goals and unleash their best self. I’ve distilled years of experience and a results-driven methodology down to make it as easy as possible for clients to perform to their true potential.

CONNECT WITH JACOB:
https://www.jacobzemer.com/

› DOWNLOAD MY TRAINING APP: https://bit.ly/JZSSapp
› NUTRITION COACHING AND CUSTOM PROGRAMMING: https://bit.ly/JZcoaching

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» TikTok: https://www.tiktok.com/@jacobzemer

ABOUT JACOB:

I am a personal trainer, speaker and accountability coach based in Westchester, NY. I hold over 12 nationally recognized certifications in the field including: NASM, ISSN, Precision Nutrition, Exos, Equinox, and more. Beyond my 10+ years in the fitness industry, I spend 3,200+ hours each year working with a wide range of clients – from CEOs to ex-athletes.

My science-based coaching methods & accountability help people to exceed their health & fitness goals and unleash their best self. I’ve distilled years of experience and a results-driven methodology down to make it as easy as possible for clients to perform to their true potential.

CONNECT WITH JACOB:
https://www.jacobzemer.com/

› DOWNLOAD MY TRAINING APP: https://bit.ly/JZSSapp
› NUTRITION COACHING AND CUSTOM PROGRAMMING: https://bit.ly/JZcoaching

› AMAZON STOREFRONT: https://www.amazon.com/shop/jacobzemer

› FOLLOW ME
» IG: https://www.instagram.com/jacobzemer/
» FB: https://www.facebook.com/jakezemerllc/
» TikTok: https://www.tiktok.com/@jacobzemer

ABOUT JACOB:

I am a personal trainer, speaker and accountability coach based in Westchester, NY. I hold over 12 nationally recognized certifications in the field including: NASM, ISSN, Precision Nutrition, Exos, Equinox, and more. Beyond my 10+ years in the fitness industry, I spend 3,200+ hours each year working with a wide range of clients – from CEOs to ex-athletes.

My science-based coaching methods & accountability help people to exceed their health & fitness goals and unleash their best self. I’ve distilled years of experience and a results-driven methodology down to make it as easy as possible for clients to perform to their true potential.

CONNECT WITH JACOB:
https://www.jacobzemer.com/

› DOWNLOAD MY TRAINING APP: https://bit.ly/JZSSapp
› NUTRITION COACHING AND CUSTOM PROGRAMMING: https://bit.ly/JZcoaching

› AMAZON STOREFRONT: https://www.amazon.com/shop/jacobzemer

› FOLLOW ME
» IG: https://www.instagram.com/jacobzemer/
» FB: https://www.facebook.com/jakezemerllc/
» TikTok: https://www.tiktok.com/@jacobzemer

ABOUT JACOB:

I am a personal trainer, speaker and accountability coach based in Westchester, NY. I hold over 12 nationally recognized certifications in the field including: NASM, ISSN, Precision Nutrition, Exos, Equinox, and more. Beyond my 10+ years in the fitness industry, I spend 3,200+ hours each year working with a wide range of clients – from CEOs to ex-athletes.

My science-based coaching methods & accountability help people to exceed their health & fitness goals and unleash their best self. I’ve distilled years of experience and a results-driven methodology down to make it as easy as possible for clients to perform to their true potential.

CONNECT WITH JACOB:
https://www.jacobzemer.com/

› DOWNLOAD MY TRAINING APP: https://bit.ly/JZSSapp
› NUTRITION COACHING AND CUSTOM PROGRAMMING: https://bit.ly/JZcoaching

› AMAZON STOREFRONT: https://www.amazon.com/shop/jacobzemer

› FOLLOW ME
» IG: https://www.instagram.com/jacobzemer/
» FB: https://www.facebook.com/jakezemerllc/
» TikTok: https://www.tiktok.com/@jacobzemer

We’re at @BJsWholesale looking at the best chicken you can throw into the air-fryer:

1️⃣ @JustBareChicken strips | 170 calories 17g protein
2️⃣ @TysonBrand chicken wings | 220 calories 19g protein
3️⃣ Tyson buffalo boneless chicken bites | 200 calories 15g protein

➡️ The Protein Test: 10g of protein per every 100 calories. In an ideal world, you would choose an option that passes The Test but we are working with what’s available here.

#shorts